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Privacy Policy
Effective Date: 1 July 2026
Last Updated: 1 July 2026
1. Introduction
Welcome to African Lifestyle (“African Lifestyle”, “we”, “our”, “us”).
Your privacy is extremely important to us. This Privacy Policy explains how we collect, use, protect, store and disclose your personal information when you visit our website, mobile applications, attend our events, subscribe to our magazine, purchase products or services, become a member, interact with our advertising partners, or communicate with us.
This Privacy Policy has been written to comply with applicable privacy laws including but not limited to:
- UK General Data Protection Regulation (UK GDPR)
- Data Protection Act 2018
- EU GDPR (where applicable)
- California Consumer Privacy Act (CCPA/CPRA where applicable)
- Other international privacy regulations where required.
2. About African Lifestyle
African Lifestyle is a global media, publishing and lifestyle platform dedicated to celebrating African culture, business, travel, fashion, entertainment, health, food, music, sport, family and entrepreneurship.
Our services include:
- Website
- Print Magazine
- Newsletter
- Mobile Apps
- African Lifestyle Club Membership
- Podcasts
- TV
- Live Streaming
- Events
- Festivals
- Online Courses
- Competitions
- Online Marketplace
- Business Directory
- Job Listings
- Advertising Platform
- Community Forums
- Ticket Sales
3. Information We Collect
Depending on how you use our services we may collect the following information.
Personal Information
- Full Name
- Email Address
- Telephone Number
- Mobile Number
- Date of Birth
- Gender
- Postal Address
- Delivery Address
- Billing Address
Account Information
When you create an account we may collect:
- Username
- Password (encrypted)
- Profile Photo
- Biography
- Preferences
- Saved Articles
- Membership Status
Payment Information
When purchasing products or subscriptions we may collect:
- Payment Confirmation
- Transaction ID
- Subscription Status
- Purchase History
We do not store full debit or credit card details. Payments are processed securely through trusted third-party payment providers.
Magazine Subscription Information
If you subscribe to receive the printed magazine we may collect:
- Name
- Postal Address
- Phone Number
- Subscription Preferences
- Delivery Preferences
Newsletter Information
When subscribing to newsletters we collect:
- Name
- Email Address
- Country
- Interests
- Newsletter Preferences
Competition Entries
When entering competitions we may collect:
- Name
- Address
- Phone Number
- Date of Birth
- Competition Responses
- Prize Delivery Information
Event Registration Information
If you attend our events we may collect:
- Name
- Company
- Job Title
- Phone Number
- Dietary Requirements
- Accessibility Requirements
- Ticket Information
Business Listings
Businesses listing on our website may provide:
- Company Name
- Business Address
- Contact Details
- Website
- Social Media Links
- Logo
- Images
- Business Description
Advertiser Information
Advertisers may provide:
- Company Information
- Billing Information
- Marketing Materials
- Campaign Information
- Contact Details
4. Information Automatically Collected
When using our website we may automatically collect:
- IP Address
- Browser Type
- Operating System
- Device Type
- Screen Resolution
- Referral Website
- Pages Viewed
- Time on Site
- Click Activity
- Session Information
- Cookies
- Analytics Data
5. Cookies
Our website uses cookies to improve user experience.
Cookies help us:
- Remember login details
- Save preferences
- Personalise content
- Analyse website traffic
- Improve performance
- Measure advertising effectiveness
- Prevent fraud
- Improve security
Users may disable cookies through their browser settings, although some features may not function correctly.
6. How We Use Your Information
We use your information to:
- Provide our services
- Deliver magazine subscriptions
- Process memberships
- Send newsletters
- Respond to enquiries
- Process payments
- Improve website functionality
- Personalise content
- Recommend articles
- Deliver customer support
- Conduct research
- Analyse trends
- Prevent fraud
- Detect abuse
- Improve security
- Fulfil legal obligations
7. Marketing Communications
With your permission we may send:
- Newsletters
- Promotions
- Event Invitations
- New Magazine Releases
- Podcast Updates
- TV Updates
- Competition Announcements
- Product Launches
- Surveys
You may unsubscribe at any time using the unsubscribe link or by contacting us.
8. Legal Basis for Processing
Where UK GDPR applies, we process personal information on one or more of the following legal bases:
- Consent
- Performance of a contract
- Legitimate interests
- Compliance with legal obligations
- Protection of vital interests
9. Sharing Information
We may share information with trusted service providers who help us operate our services, such as:
- Payment processors
- Print and mailing providers
- Delivery companies
- Cloud hosting providers
- Email marketing providers
- Analytics providers
- Customer support providers
- Event management providers
- Fraud prevention services
- Professional advisers where necessary
These organisations only process personal information on our instructions and are required to protect it appropriately.
10. International Transfers
As an international media organisation, your information may be processed outside your country of residence.
Where personal information is transferred internationally, we take appropriate safeguards to protect it in accordance with applicable data protection laws.
11. Data Security
We use appropriate technical and organisational measures to protect personal information, including:
- SSL encryption
- Firewalls
- Secure servers
- Access controls
- Password protection
- Encryption of sensitive data where appropriate
- Security monitoring
- Staff confidentiality obligations
- Regular software updates
- Malware protection
- Backup systems
No internet transmission or electronic storage method can be guaranteed to be completely secure.
12. Data Retention
We retain personal information only for as long as necessary to:
- Provide our services
- Comply with legal obligations
- Resolve disputes
- Enforce agreements
- Maintain business records
Retention periods vary depending on the type of information and applicable legal requirements.
13. Children’s Privacy
Some areas of our services may be intended for families or younger audiences. Where personal information relating to children is collected, we seek to comply with applicable laws regarding children’s privacy, including obtaining parental or guardian consent where required.
Parents or guardians who believe a child has provided personal information without appropriate consent may contact us to request review or deletion where applicable.
14. Your Rights
Depending on your location, you may have rights including:
- Access your personal information
- Correct inaccurate information
- Delete personal information where applicable
- Restrict processing
- Object to certain processing
- Withdraw consent
- Request data portability
- Lodge a complaint with the relevant supervisory authority
We may request verification of identity before responding to certain requests.
15. Third-Party Services
Our website may contain links to third-party websites, products or services.
We are not responsible for the privacy practices or content of third-party websites. We encourage users to read the privacy policies of any external sites they visit.
16. Analytics
We may use analytics tools to understand how visitors use our website and improve our services.
Analytics information may include:
- Visitor numbers
- Popular pages
- User journeys
- Device information
- Geographic regions
- Session duration
- Referral sources
Where required by law, analytics cookies will only be used with your consent.
17. Advertising
We may display advertisements from our own partners and selected third parties.
Advertising technologies may use cookies or similar technologies to:
- Measure campaign performance
- Limit repeated advertisements
- Personalise advertising where permitted
- Detect fraudulent activity
Where required by law, we will seek consent before using non-essential advertising cookies.
18. User Accounts
Users are responsible for maintaining the confidentiality of their account credentials.
Please notify us immediately if you believe your account has been compromised.
19. Business Transactions
If African Lifestyle undergoes a merger, acquisition, restructuring or sale of assets, personal information may be transferred as part of that transaction, subject to applicable legal requirements.
20. Legal Requirements
We may disclose personal information where required to:
- Comply with applicable law
- Respond to lawful requests from public authorities
- Enforce our terms and conditions
- Protect our rights or property
- Protect the safety of users or others
- Investigate suspected fraud or unlawful activity
21. Data Breach Procedures
If a personal data breach occurs, we will investigate promptly and, where required by law:
- Notify the appropriate supervisory authority
- Notify affected individuals when legally required
- Take reasonable steps to minimise potential harm
- Review and improve our security measures
22. Changes to This Privacy Policy
We may update this Privacy Policy from time to time.
Any material changes will be published on this page together with the revised effective date. Where appropriate, we may also notify users by email or through notices on our website.
23. Contact Us
If you have any questions about this Privacy Policy or wish to exercise your privacy rights, please contact:
African Lifestyle
Email: privacy@africanlifestyle.com (replace with your official privacy contact email if different)
You may also contact the relevant data protection authority if you believe your personal information has been handled unlawfully.
24. Summary of Your Privacy Rights
We are committed to:
- Being transparent about how we use your information.
- Giving you meaningful control over your personal data.
- Keeping your information secure.
- Respecting your communication preferences.
- Complying with applicable data protection laws.
- Continually improving our privacy and security practices.
Website Footer Notice
A concise footer notice suitable for every page:
Your privacy matters. African Lifestyle uses cookies and similar technologies to improve your browsing experience, personalise content where permitted, analyse website traffic, and support our services. By continuing to use our website, you acknowledge our Privacy Policy and Cookie Policy. You can manage your cookie preferences at any time through our cookie settings.